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Jeff Cheatham - Page 5
Many franchisors still don't put in their best efforts in planning and executing their validation strategy.
There's a convincing case to owning more than one location.
Get started on the right foot.
You're likely to find out a few things you didn't know about the brands who've earned a spot on these lists.
Just because you can doesn't always mean you should.
The information you will learn by asking questions during validation is far too important to skip.