Liz Brody

Liz Brody is a contributing editor at Entrepreneur magazine. 

Latest

Meet the Man Behind Burger King's and Popeyes' Viral Marketing Campaigns

Fernando Machado turned the fast-food giants into buzzy, relevant, always-on-point brands. Here's how.

#2 on the Franchise 500: Delivery and Booze Are Boosting Taco Bell's Sales

The #2 company on our Franchise 500 list is now looking to find its next big success overseas.

#4 on the Franchise 500: How Sonic Drive-In Uses Artificial Intelligence to Improve Customer Service

The #4 company on our Franchise 500 list is learning from its customers -- and serving up exactly what they want.

#3 on the Franchise 500: McDonald's Had a Bumpy Year, But Still Leads in Innovation

The #3 company on our Franchise 500 list is betting on technology to drive future sales.

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