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Franchise Expert, Speaker & Author
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Confusion over the franchise business model is causing consumers to lash out at several big brands, but the truth is it's complicated.
Aristotle's three modes of persuasion are useful for attracting new talent.
Frantastic Collaboration: How Franchisors and Franchisee Associations Can Partner for Brand Greatness
Though often seen as adversaries, many franchise companies and franchisee associations have formed fruitful partnerships that make their brands stronger. Here's how they do it.
Money aside, what do you care about?
A conversation with the man who oversees the Franchise 500-topping fast-food chain.
Franchise Brands Need to Better Promote Franchisees' Confidence and Competence
A franchise expert offers a mea culpa and shares valuable lessons for franchisees.
Think you can't learn a thing or two from Gus Fring or the 'Schitt's Creek' gang? Think again.
These companies specialize in matching aspiring business owners with suitable franchise options.
Numbers don't lie. They also don't judge.