Scott Greenberg
Entrepreneur Leadership Network VIP
Franchise Expert, Speaker & Author
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Latest
Why Boycotting Franchises Operating in Russia Might Be Misguided
Confusion over the franchise business model is causing consumers to lash out at several big brands, but the truth is it's complicated.
Busting the Myths of Franchising
It's important to balance challenges with something personally meaningful.
Use Aristotle's Advice to Hire Employees for Your Franchise
Aristotle's three modes of persuasion are useful for attracting new talent.
Frantastic Collaboration: How Franchisors and Franchisee Associations Can Partner for Brand Greatness
Though often seen as adversaries, many franchise companies and franchisee associations have formed fruitful partnerships that make their brands stronger. Here's how they do it.
What You Really Need to Look for When Considering a Franchise
Money aside, what do you care about?
Taco Bell CEO Mark King on Tapping Into the Human Element of Operations
A conversation with the man who oversees the Franchise 500-topping fast-food chain.
What Preschools Get Right and Franchisors Get Wrong
Franchise Brands Need to Better Promote Franchisees' Confidence and Competence
Focus on These KPIs for Franchise Success
A close look at some of the most important metrics you should consider.
OK, Maybe You Should Run Your Franchise Like a Circus
A franchise expert offers a mea culpa and shares valuable lessons for franchisees.
Stop Running Your Franchise Like a Circus!
It might make the difference between becoming a second-rate sideshow or the greatest show on Earth.
10 Fictional TV Small Businesses and the Lessons They Offer
Think you can't learn a thing or two from Gus Fring or the 'Schitt's Creek' gang? Think again.
Finding Post-Pandemic Franchise Opportunities With Broker Consultant Groups
These companies specialize in matching aspiring business owners with suitable franchise options.
5 Myths About Successful Franchisees
It's important to dispel these falsehoods to paint a clearer picture of what it takes to be successful.
Meaningful Metrics: The KPIs Every Franchisee Should Monitor
Numbers don't lie. They also don't judge.
Buying a Franchise Post-Pandemic
At some point we'll be able to return to work, and it's essential that we get businesses reopened when that time comes.
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